Professional photography and floorplans
At Bushby Property Group, we understand that quality images are absolutely fundamental to the successful marketing of your property. By utilising professional photography for all of our sales listings we ensure your home is seen in its best light, attracting buyers by showcasing your home as light, bright, warm and welcoming.
Floorplans are another way for your property to be seen in its best light. When selling, you should do everything possible to make life easier for your buyers and that’s where floorplans hold their own by allowing buyers to understand a home’s layout, envision their furnishings in the property and perhaps even think about alterations or renovations.
The property guide
Launceston buyers expect to see homes for sale in The Examiner’s weekly Domain property lift-out, and our advertising in this publication is intended to get potential buyers through your door.
Bushby Property Group’s buying power means we can offer a range of advertising modules to suit all budgets, with full page, half page, quarter page, large and medium advertisements available in the Domain Property Guide and other Intrastate and Mainland publications.
Websites – ours plus others
The Bushby Property Group website has been designed to be easy to navigate and is fully search engine optimised, meaning buyers can find your property quickly and easily.
The Bushby Property Group website features on the first page of both the Google and Bing search engines when prospective buyers search the term ‘Launceston real estate’. With eight out of 10 consumers only clicking through to websites that appear on the first page of search engine results pages, it is critical that we have such a strong presence on the web.
As well, your home is listed on realestate.com.au – where we are continually ranked number one for hits in Northern Tasmania. Other sites your property is featured on include domain.com.au; realestateview.com.au; examiner.com.au; thehomepage.com.au; homehound.com and onthehouse.com.au. If your home is listed for sale at more than $1 Million then it will also appear on millionplus.com.au for free.
Our internet-based advertising packages are cost-effective and work, continually yielding exceptional results for our clients.
Slideshow tours featuring professional voice-overs and QR Codes
Other marketing options include our slideshow tours that combine photography with professionally delivered, scripted voice-overs designed to guide buyers through your home by pointing out its many benefits. These slideshows are uploaded to the Bushby Property Group’s YouTube site and appear on many of the websites already mentioned.
In 2010 we were the first real estate agency in Tasmania to implement Quick Response (QR) Codes on our signboards, ensuring buyers have all the information they need about your property at their fingertips at the time when their interest in your property is piqued – when they’re outside your home.
QR Codes can be scanned with a smart phone and connect the buyer to the internet where they can view your listing – it’s just another example of how we lead the pack in promoting your property.
Our iPad App, Real Estate Tasmania, enables consumers to receive a wide range of information relevant to the Tasmanian real estate market, as well as to view featured listings on an application specifically designed for their iPads.
The app, which was the first Tasmanian real estate iPad app, provides for the marketing of properties in a cost-effective manner 24 hours a day, ensuring information relating to your home is in buyers’ hands – after all successful promotion is about empowering people.
The Bushby Way (Innovation)
At Bushby Property Group we continually strive to service the needs of our clients with an innovative communications strategy focused on ensuring accurate, up-to-date information is available to the market so that our clients are well informed and therefore empowered participants in the buying, selling, leasing and renting of residential and commercial properties.
The 2011 launch of our iPad app magazine, Real Estate Tasmania, continues our commitment to using new technologies to enhance your real estate experience. Our use of smart phone and web technologies and other implementations such as our Tasmanian-first application of QR Coded signboards, in conjunction with traditional marketing techniques such as print advertising, brochures and referrals further reflect the fact that with the Bushby Property Group, your home will receive the right promotion.